Here's everything we know about self-producing a shoot!
In this guide you will learn all of our tips and tricks and the practical steps you'll need to take to produce your own fashion shoot: for portfolio, magazine submission, or commission.
We’ll walk you through concepting, casting, styling, building a team, location scouting, and keeping everything organized. The further you get in your career, the more you will want to control these elements to fit your vision. We have found that, in general, the less we leave to chance, the better the shoot turns out.
As an example, we'll go step by step through the planning of our editorial 'THIS IS A DREAM' for WONDERLAND. By the end of this guide you will have all of the information you need to set up your own professional-level shoot, and feel confident doing so.
Topics

Concept:
Creating a concept
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What if I have no ideas?
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Guide on creating a mood board
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Mood board download and examples
Casting:
How we find models
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Scouting models online
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Sample messages


DIY Styling Guide:
Finding clothes that match your concept
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Sourcing a wardrobe on the cheap
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Approaching clothing brands
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Thinking like a stylist
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Messaging stylists + sample email
Location Scouting:
Why it's important
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How we find our spots
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Saving locations for later
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Considering lighting and weather
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What we look for in a location


Organization:
Creating a call sheet
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The culling process
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Delivering photos
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Wrap up with your team
and much, much more...
The guide will be viewable online, saved to your account, forever and ever.
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